Facts about Promotional Products
The first printed promotional product was created in 1789 when George Washington used promotional buttons in his presidential campaign.
Promotional products have the highest advertising recall, surpassing print, television, and online advertising.
About 60% of calendars at home and 76% at businesses are promotional giveaways offered by companies trying to raise brand awareness.
More than 50% of consumers have a favorable impression of an advertiser after receiving a promotional product.
About 58% of consumers will keep promotional giveaways for 1 to 4 years.